At the ‘Mawazine Festival’ in August 2022, our ‘Show It’ team oversaw a dynamic merchandising sales activation.

We set up merchandise stalls featuring items inspired by the festival’s vibrant atmosphere.

From apparel adorned with the festival’s branding to collectible items, our team managed all aspects of sales, ensuring concert-goers had a seamless shopping experience.

This project underscored our ability to generate revenue and enhance the festival experience through strategic merchandising.